Friday, October 11, 2013

Friendly Toast Restaurants Sold; New Owners May Eventually Open Additional Locations

Two years ago we reported that a pair of eclectic restaurants in Cambridge and Portsmouth, NH, were up for sale. Now we have learned that the eateries have finally been sold, and the new owners will be making changes--and could open new locations at some point.

Eater Boston is reporting (via Seacoast Online) that the Friendly Toast restaurants have been purchased by Eric Goodwin, who is president of Concord, NH-based Goodwin Hospitality & Associates, and business partner (and real estate broker) Scott Pulver. Goodwin and Pulver plan to do "culinary-driven" updates within the next few months, and new locations of the Friendly Toast may eventually be on the way as well. EB says that Marcus Thompson, who has been involved with the Barking Crab, Outback Steakhouse, and Uno Chicago Grill will be running the two restaurants.

[October 28 update: Cambridge Day mentions that the Friendly Toast restaurants will apparently remain much the same as they have always been, with Eric Goodwin stating that "We bought the business and paid a lot of money for the business because we love it, so we don't plan on changing." He goes on to say that "We look to accentuate the positives and hope to grow, but the roots are going to stay."]

According to its website, Goodwin Hospitality & Associates is involved in a number of services, including professional mystery shopping and food safety audits. Its website is at

The address for the Friendly Toast in Cambridge is: The Friendly Toast, One Kendall Square, Cambridge, MA, 02139. The website for both locations can be found at

[Earlier Article]
Friendly Toast Restaurants in Cambridge and Portsmouth Are for Sale

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